Information on November 2018 City Revenue Ballot Measures

After 6 months of study, analysis and outreach, the Mountain View City Council has placed two revenue measures on the ballot for November 2018.

Business license Tax Measure P

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Measure P (BUsiness License Tax) ballot question

Shall the measure to fund critical City needs such as reducing traffic congestion, enhancing bicycle/pedestrian friendly routes, providing housing affordable for a range of incomes/homeless services, by imposing a business license tax of between $8 and $149 per employee on average, with larger companies paying more per employee, generating about $6 million yearly for unrestricted general revenue purposes, until ended by voters, with independent yearly audits, be adopted?

Cannabis Tax Measure Q

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Measure Q (Cannabis Tax) ballot question

Shall the measure to maintain and protect essential public safety services, including 9-1-1, police and fire protection, emergency medical response; reduce traffic congestion and repair roads; and provide other critical City services, including library, park maintenance, senior services, by levying a tax of up to 9 percent on gross receipts of cannabis businesses, providing about 1 million dollars per year, for unrestricted general revenue purposes, until ended by voters, with independent yearly audits, be adopted?

Community Outreach

The City began actively considering a revenue measure in November 2017. As part of the work to evaluate revenue measures for the 2018 Ballot, the City held over twenty meetings with stakeholders and the community, and conducted two professional polls and a survey on Open City Hall. The Mountain View Chamber of Commerce also conducted a poll of the business community on key parameters of a potential business license tax and spending priorities. 

What will the Revenue Fund?

Revenue Measures FundsThe City Council has four major priorities including the goal to develop and implement comprehensive and coordinated transportation strategies to achieve mobility, connectivity, and safety for people of all ages. The City has millions of dollars in unfunded transportation needs. While the economy is strong, Mountain View’s transportation and infrastructure needs continue to outpace the current available funding sources.


The City Council adopted a resolution indicating that if the ballot measure is approved by voters, 80 percent of the funds would be for transportation and 10 percent would be for affordable housing, with the remaining 10 percent for general governmental purposes.   

See Resolution on Spending Priorities

Since 2013, City leaders have discussed options for funding significant transportation projects and how to maintain and improve services for our growing community. In particular, there are many critical and costly transportation projects such as:

  • Automated Guideway Transit for North Bayshore

  • Two rail and road grade separation projects (Rengstorff Avenue and Castro Street)

  • Transit center update to accommodate increased ridership

  • New Charleston Road undercrossing

  • Connecting NASA light rail station to North Bayshore

  • Active Transportation projects (improvements that are not auto-centric, such as prioritizing pedestrians and bicycles)

  • Bernardo Under-crossing

  • Mountain View Community Shuttle expansion

Ad-Hoc Subcommittee on Revenue Measures

In January 2018, City Council appointed a three-member Council subcommittee to serve in an advisory role to staff in implementing a work plan. The subcommittee has focused its work and discussions on conducting community outreach and the potential methodology for restructuring the City's business license tax.

Related Council Reports

(ordered newest first)

Questions and Feedback

For questions about the Potential Revenue Measures contact Sheila Tucker at or use AskMV.

Periodic updates are also available by following the City Hall social media channels, which may be found at .